The EASy System

Quick Start Guide — ArmorGuard Exteriors

"What if the front office ran whether you were on a roof or in a meeting? That's what this is."

Welcome, Kevin

You now have access to a living AI office — a team of AI employees that answer your phones, call your past customers, post your social media, manage your leads, and report to you every evening. It runs 24 hours a day, 7 days a week, in English and Spanish.

This guide walks you through everything you need to get started. You don't install anything. We handle the tech. You focus on closing jobs.

The ArmorGuard 30-Day Beta: Full system access, all AI employees, unlimited calls to your past customer list — on us for 30 days. If it doesn't pay for itself, you walk away. No charge. No hard feelings.

Your AI Team

AI Employee	What They Do For ArmorGuard
Carrie AI Caller & Receptionist	Answers your phones 24/7, qualifies callers, books appointments. Also makes outbound calls to your past customers — up to 100 simultaneously. Bilingual.
Hunter Lead Generation	Finds new leads from building permits, online searches, and competitor tracking. Scores every lead so you only chase the hot ones.
Larry Content & Social Media	Posts to your Instagram, Facebook, TikTok, and Google Business Profile automatically. Content designed around ArmorGuard's brand, hurricane season, and customer appreciation.
Tawny Office Manager	Runs the whole operation. Morning meetings, performance reviews, evening reports to you. She texts you the scoreboard every day.
Closer Pipeline Manager	Tracks every lead through your pipeline. Flags stale deals. Celebrates wins. Nothing falls through the cracks.

Getting Started — 3 Steps

1 Send Us Your Customer List

Email a CSV or Excel file with your past customers. We need:

Customer name
Phone number
Address
What they bought (gutters, windows, shutters, etc.)
Approximate year of purchase (if available)

Send to: sunroomking@gmail.com

2 Connect Your Social Media

We'll need access to post on ArmorGuard's accounts. Have your son or office manager connect:

Facebook Business Page
Instagram Business Account
Google Business Profile (optional)
TikTok (optional)

We'll send a secure connection link — no passwords needed. Takes 2 minutes per account.

3 That's It. We Handle the Rest.

Once we have your list and social accounts, here's what happens:

Carrie starts calling your past customers with the Hurricane Season Kickoff campaign
Social media posts begin going out under your brand
Every lead, call, and appointment shows up in your dashboard
You get a daily text summary from Tawny

Your First Campaign: Hurricane Season Kickoff

We've already designed a full campaign for ArmorGuard's past customers:

Touch	Channel	Message
1	Email	Past Customer Appreciation — 18.7% off storm protection
2	Text	"Hurricane season starts June 1 — Kevin's team has an offer for you"
3	AI Call (Carrie)	Personal call to every customer — books appointment on the spot
4	Email	Reminder + cross-sell based on what they bought before
5	Text	"Last chance — offer expires May 1st"
6	AI Call	Final reach — anyone who didn't respond gets one more personal call

  The Math: 15,000 past customers × 6 touches = 90,000 customer touches for approximately $1,500. That's 1.7 cents per touch. A human telemarketer doing 50 calls/day at $15/hr would take 300 days and cost $36,000 — just for calls.

Cross-Sell Playbook

Carrie automatically adjusts her pitch based on what the customer bought before:

They Bought	Carrie's Approach
Gutters / Gutter Helmet	"Storm season is coming — have you thought about protecting your windows and doors too?"
Awnings	"We have a new retractable screen rated to 110mph — perfect for Florida"
Windows (full job)	"Free storm readiness inspection for past window customers this month"
Windows (partial)	"We had you down for a partial window job — ready to finish the rest before storm season?"
Any product pre-2020	"A lot of older hardware doesn't meet new Florida wind codes — free inspection to check yours"

What You'll See Every Day

Morning: Tawny runs her morning scan — checks all systems, reviews yesterday's results
All Day: Carrie answers inbound calls and makes outbound calls to your list
All Day: Social media posts go out on your accounts automatically
Evening: Tawny texts you a daily scoreboard — calls made, appointments booked, leads generated
Your Dashboard: Live view of every lead, every call, every appointment at any time

After the 30-Day Beta

Plan	Price	What You Get
Founders 100 Club	$997/mo	Everything. All AI employees. All 9 apps. Rate locked for life. Market exclusivity in your area.

Month to month. No contracts. If it didn't pay for itself, walk away.

One roofing job pays for a full year. One window job pays for 6 months. One gutter run pays for 2 months.

Checklist — What We Need From You

Past customer CSV (name, phone, address, product, year)
Facebook Business Page access
Instagram Business Account access
Google Business Profile access (optional)
Any specific offers or promotions you want Carrie to mention
Your preferred appointment calendar or scheduling method

Questions? Need Help?

Kip Lee — Your EASy System Partner

Phone: (912) 351-8326

Email: sunroomking@gmail.com

Website: myeasysystem.com

"If you just lost half your team — here are 5 replacements that work 24/7, speak two languages, and never call in sick. All I need is your customer list."