← myEASysystem ← Lane 1 · Answering

Lane 2 · Reactivation

You already paid for those leads. They're still sitting in your database.

Most contractors don't need more names first — they need a second pass on the names they already have. Past customers, cancelled estimates, and "thinking about it" files quietly hold six-figure rehash if someone works them with a real sequence.

Quick check — is reactivation your leak?

Three taps. No signup. This is not the full business exam — just the database lane.

1. Your past customers and old leads live in…

What a reactivation sequence actually looks like

Typical reactivation cadence — customized per dealer at onboarding. Multi-channel, dealer-voiced, TCPA-aware.

Day 0EmailIntro — why we're reaching back out, in your voice
Day 3TextShort offer or reminder
Day 7EmailProof / social proof
Day 12EmailUrgency — season, capacity, deadline
Day 18TextLast chance text
Day 25EmailClose the loop

One system. Start where it hurts.

You don't buy five AI employees. You start with the problem that's costing you money today. The five lanes on this site are five doors into the same operating system — not a product roadmap. Tawny is built to do the whole thing. The lane you picked is your database and rehash — where we start, not a ceiling on what she can see.

What Tawny is built to run across your operation:

  • Answer the phone — qualify, book, confirm (MyTawny / live voice)
  • Work the database — leads, follow-up, past-customer reactivation
  • Track commitments — callbacks, handoffs, nothing lost between departments
  • Monitor operating rhythm — weekly cadence, rocks, issues, accountability
  • Connect activity to the financial truth — job economics, margins, and what actually makes money

What you can verify today

MyTawny demo line — (904) 872-1582 picks up, converses, and books.
Calendar + confirmations — appointments land on Black Book with owner routing.
CVS Windows & Siding — live dealer line with reminders wired.
Past-customer reactivation — multi-channel drips proven at scale.

The full operating model is one brain Tawny orchestrates — not a separate product you'll buy later. When the phone is handled, you connect the next piece when you're ready.

Your next diagnostic step

Usable list sitting idle? Wire voice capture and dealer setup — list import happens at onboarding, not on a cold form.

Start at /onboard →

No usable list yet? Run a Digital Health Report on visibility before you invest in rehash.

Free Digital Health Report →

Still losing inbound calls? Handle the phone lane first.

Lane 1 · Answering →

Five doors. Same system.

Start where it hurts. Each lane diagnoses a different leak in the same operating system.

Tap a lane to explore

Questions

Is this the full 48-question business exam?

No. This page is Lane 2 only — your customer list and rehash. Three quick questions, then a next step matched to your answer.

Do I need the Lead Machine or MyTawny first?

Any lane is an entry point — not a prerequisite order. If inbound calls are still dying on voicemail, try the Answering lane or MyTawny. If you don't have a usable list yet, run a Digital Health Report first.

Can I upload my list on this page?

List import is part of dealer onboarding — not a cold-traffic form. Start at /onboard when you have a list ready to wire.